Mar 23, 2021Building Trust And Ceding Control: The Lessons Preparing Me For My Third Brain Tumor Operation In 14 YearsThis week I’ll be undergoing round three of brain surgery. I probably shouldn’t feel as casual as I do about the impending removal of another tumor (should the organ most under threat not be quaking with dread and fear?). …Brain Surgery6 min read
May 1, 2020What Two Brain Tumors Have Taught Me About the Future of CareMay marks an important time in my life: It’s Brain Tumor Awareness Month. I’ve always been very open and willing to talk about my two brain surgeries — one in 2007 and a second in 2013. Sharing the experience helped me to express the flood of emotions I was feeling…Care5 min read
Apr 20, 2020The New Gap Year? Why the Class of 2020 Needs a Marketing MakeoverI’m typically not shy about sharing my opinions and advice. But when my 21-year-old niece — a graduating senior from Ithaca College who is spending the last of what should have been her season of job fairs, internships, and new beginnings in lockdown — asked my advice on how to…Networking5 min read
Apr 15, 2020With The Right Leadership, We Can Make This Our Finest HourWe all know that times of crisis bring out the best — and worst — in humanity, and we’ve certainly witnessed how people are stepping up to perform once-usual tasks that now qualify as extraordinary. …5 min read
Apr 7, 2020COVID-19 Be Damned: Rituals and Traditions Will Not Be DeniedI don’t really relate to either Passover or Easter, but I find myself thinking of how family and friends will adapt to celebrating the holidays while in confinement. My first thought: Who could think of matzoh at a time like this? The thought of having to eat unleavened bread for…Passover4 min read
Apr 2, 2020COVID-19 Might Just Lead to a New Generation of Social GoodnessThe many spontaneous and useful acts of kindness we are seeing as the COVID-19 pandemic continues its spread have been well documented. …4 min read
Mar 31, 2020Balancing Work from WhereverAs I self-isolate after having returned to the U.S. from Switzerland more than a week ago, I’m reminded that it doesn’t matter where we set up our “offices” — it’s a privilege to have work at all when so many are being displaced from their jobs. In the U.S., …4 min read
Mar 20, 2020Danger: Viral Judging Up AheadIt’s hard to say what makes something surreal finally register as real for people. Consumers are expert at tuning out any noise they don’t want to hear or don’t think pertains to them. …3 min read
Mar 10, 2020Is It Time To Ditch Last-Century Career Paths?In case you missed the memo, March is Women’s History Month. A special month to pay special tribute to, you know, that pesky special interest group known as women. We’re those people who get cameo roles at best in “real history.” It’s a bitter irony that right at the beginning…4 min read
Oct 28, 2019What Mountaineers Can Teach MarketersHow many of us begin the week feeling like we have an unscalable mountain to climb? But do we ever stop to appreciate how far we’ve come? As marketers, there are many things we can learn from mountaineers. I’m blessed that when I’m in Europe, I have one of the…Marketing3 min read